Generative Artificial Intelligence as your Collaborator

9:00 - 11:30 a.m.

AI has been the buzzworthy topic around the water cooler for nearly two years, yet many school PR pros still haven't tapped into its full potential in their districts. This dynamic workshop will ignite your curiosity, revealing how you can harness the transformative power of AI to enhance your communication strategies, streamline administrative tasks, and revolutionize your engagement with students, parents, and staff. Come to this session with accounts set up and ready to work with Chat GPT, Claude.ai, and Canva!

Presented by Pete Just, CETL

Executive Director, Indiana CTO Council
Owner & Consultant, JustStrategics

Regional Networking Lunches

11:30 - 1:00 p.m.

Join colleagues from your INDSPRA region during lunch to collaborate and network.

A Strategic Approach to Crisis Communication

1:00 - 3:30 p.m.

On a 24/7 cycle, news spreads within minutes of an organizational crisis to a community; internationally the spread is now less than 24 hours. How we manage crises as nonprofits falls on two parallel lines: reactive and proactive. With one voice and two-way communication imperative in crisis planning, learn how to proactively pre-plan crises for your organization at this 2.5 hour workshop.

Presented by Stefanie Leiter, Ph.D.

Department Chair, Department of Communication & Design Arts

Associate Professor of Public Relations

Anderson University